Total Cost of Risk vs. Insurance Premium: The Truth Every Trucking Company Needs to Hear
When it comes to insurance, most trucking companies only look at one number — the insurance premium. They ask, “What’s my premium? How do I get this number lower?” But focusing only on the premium misses the bigger picture. The real question every carrier should ask is: What’s my Total Cost of Risk (TCOR) — and how does it compare to my insurance premium?
Understanding the Total Cost of Risk vs. Insurance Premium is what separates high-performing trucking companies from those constantly chasing the cheapest quote. What you pay for insurance doesn’t show the full story of what risk is actually costing your business. Whether you’re running one truck or a thousand, managing your Total Cost of Risk determines how profitable — and how sustainable — your operation really is.
This idea is something I recently covered in a talk at the South Dakota Trucking Association. It’s one of the biggest mindset shifts that separates high-performing carriers from those who just shop for lower premiums.
What Is Total Cost of Risk (TCOR)?
Your Total Cost of Risk is the sum of everything your company spends as a result of being exposed to risk — not just what you pay in premiums. That includes:
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Insurance premiums
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Deductibles and self-insured retentions (SIRs)
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Uninsured losses (accidents or damages that fall outside your coverage)
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Indirect costs, like:
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Downtime and loss of income
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Reputational damage
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Increased maintenance costs
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Driver turnover or replacement costs
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Administrative and legal time
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In short:
For every $1 you spend on an insurance premium, you’ll face $2 to $5 in indirect costs when something goes wrong.
Understanding your Total Cost of Risk vs. Insurance Premium helps you make smarter financial and safety decisions. If you only focus on your premium, you’re managing the symptom, not the disease. Your true cost of risk is much higher — and much more controllable — than you think.
Insurance Is Risk Transfer — Not a Fix
When you buy insurance, you’re transferring risk to the insurance company. You can choose to transfer more risk (and pay higher premiums) or retain more risk (and pay less premium).
But here’s the key: the less you rely on your insurance to fix problems, the cheaper your long-term cost of risk becomes.
The balance between your Total Cost of Risk vs. Insurance Premium depends on how much responsibility you retain versus how much you transfer to the insurer. Fleet owners who manage safety, maintenance, and hiring effectively consistently see better pricing — not because they “shopped harder,” but because they’ve proven they’re a safer bet.
Breaking Down Your Risk Options
1. Adjusting Your Deductible
If you rarely have claims, raising your deductible is one of the easiest ways to lower premiums.
Example:
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Annual premium: $700,000
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Average annual claims: $70,000
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Increased deductible: from $1,000 to $15,000
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Premium savings: $50,000 per year
If you only have one $50,000 claim that year, you break even.
If you go multiple years without a large claim, you save money — all without changing your coverage limits.
The mistake most owners make is focusing on the short-term savings of a lower deductible. But when you understand your loss patterns, you can calculate exactly where that risk/reward line sits.
2. Using a Self-Insured Retention (SIR)
An SIR works like a deductible, but it’s typically applied to auto liability coverage.
With an SIR, your company pays the first layer of each claim directly — before the insurer gets involved. This approach gives you more control over small and medium claims, keeps your insurance clean from frequent hits, and signals to underwriters that you’re confident managing your own losses.
In plain terms:
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Deductible: You pay after the insurer handles it.
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SIR: You pay before the insurer steps in.
3. Exploring Captive Insurance
A captive is the next level of risk ownership. You’re not just buying insurance — you’re helping own the insurance company.
There are two types:
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Single-Parent Captive: For one large company (typically $1–2M+ in premium).
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Group Captive: A shared program for multiple companies (entry often $250K–$600K in premium).
Captives are ideal for established fleets (usually 5+ years in business) with clean loss histories and a loss ratio under 20% (meaning you have fewer than $20,000 in claims per $100,000 in premium).
You contribute your premium into a shared fund, which earns investment income and pays claims. If your performance is strong, you receive dividends or profit distributions back at the end of the year.
It’s not just cheaper insurance — it’s a strategic financial tool for carriers ready to bet on themselves.
Why “Shopping Around” Isn’t a Strategy
Every fleet should shop every couple of years — it’s smart business. But relying on shopping as your only cost control strategy is a losing game.
Here’s why:
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If you’re turning $200,000 in claims on a $100,000 premium, no carrier will “magically” be cheaper.
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If you’re switching carriers every year, you lose continuity, credibility, and underwriter confidence.
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If you’re not improving your loss ratio, you’ll always pay a “problem risk” premium no matter who you’re with.
The best fleets build a 3-year risk roadmap, not a 3-week quoting cycle.
The 3-Year Risk Roadmap
Year 1:
Audit your losses, CSA scores, and maintenance logs.
Fix your weakest points — whether it’s hiring, compliance, or equipment condition.
Year 2:
Show the insurance company your improvements. Ask for a mid-term review.
Demonstrate progress with data — clean inspections, fewer claims, improved safety culture.
Year 3:
Negotiate from strength.
Raise deductibles, consider captives, and request multi-year rate commitments.
This roadmap helps fleets lower both their Total Cost of Risk and their insurance premium — the two sides of the Total Cost of Risk vs. Insurance Premium equation.
How to Actually Lower Your Total Cost of Risk
Let’s go beyond insurance and talk about what really drives claims and costs:
1. Safety Management
Hire with purpose — prioritize experience, safety history, and attitude.
Use driver scorecards to track performance.
Review telematics and ELD data monthly.
Incentivize safety, not just miles.
A single bad hire can cost you more than an entire year’s worth of safety bonuses.
2. Maintenance Discipline
Follow a strict preventive maintenance program (required under FMCSR Part 396).
Use maintenance tracking software and daily inspection reports (DVIRs).
Fix small issues early — one missed bearing or brake issue can cause a $100,000 fire.
We recently saw a $117,000 trailer fire caused by what appeared to be a simple mechanical failure. The loss wasn’t just the trailer — it was the downtime, the missed load, and the damage to the client relationship.
3. Technology That Pays for Itself
The right tech reduces claims and improves your insurability:
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Dual-facing dash cams: Protect against false claims and lawsuits.
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Collision avoidance and lane departure systems: Prevent accidents before they happen.
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Driver fatigue monitoring: Reduces crashes related to drowsy driving.
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Turnover tracking tools: Reduce driver churn — which is directly tied to accident frequency.
Insurance companies love data. When you can prove your safety investments are working, they’ll price accordingly.
4. Compliance and CSA Scores
CSA scores are your public report card.
Poor scores hurt your revenue (brokers check them) and your insurance pricing.
Every point you lower on your CSA is a signal to the market that your company takes risk seriously. That’s why investing in a safety manager or compliance consultant often pays for itself many times over.
Don’t Forget the Hidden Coverages
Your insurance policy isn’t just about trucks and trailers. It’s about keeping your business alive when the unexpected happens.
Cyber Liability
You’re seven times more likely to have a cyberattack than a fire.
Fuel card theft, fake invoices, ransomware — all common in trucking.
Cyber policies typically cost $1,000–$2,000 per year and can save your company.
Pollution Liability
Your MCS-90 filing obligates your insurer to pay for environmental cleanup — even if the policy doesn’t technically cover it. But they can come back and sue you for reimbursement.
That’s why having pollution coverage is critical protection.
Employment Practices Liability (EPLI)
One wrongful termination or harassment claim can drain your reserves faster than an equipment loss. EPLI fills that gap.
The Bottom Line
Shopping your insurance every year might get you a short-term win. But understanding and managing your Total Cost of Risk vs. Insurance Premium builds long-term stability.
When you improve your maintenance, safety, and hiring — and document those changes — underwriters notice. That’s how you move from being a high-risk account to a preferred carrier.
Once you reach that level, you can start exploring captives, SIRs, and other advanced strategies — because you’ve earned the right to bet on yourself.
Final Thoughts
Your insurance premium is just one line on your balance sheet.
Your Total Cost of Risk vs. Insurance Premium is the true measure of how well your business manages danger, downtime, and decision-making.